Exhibition of Studio Projects
Apple Store Pařížská
The assignment was to design a new Apple flagship store in Prague, one of the first stores in central Europe. The Apple store is located on the Pařížská street, which connects the Old Town Square with the Vltava riverfront. This street is filled with a lot of famous designer stores so the Apple store fits the surrounding perfectly. The building is located on Miloše Formana Square which is currently not in a very good condition and it is undergoing reconstruction. The building of the new Apple store is designed with respect to the usual Apple store program and combines the most important spaces - the forum for performances and video presentations, spaces for education, shop, conference rooms, offices, together with an outdoor seating area for the public.